Service areas
York County first, the Charlotte metro next, remote for the rest.
Prepwell Consulting is based in Rock Hill, South Carolina. Web design, marketing and AI automation clients are mostly local businesses I can sit down with. Supplement industry advisory runs nationally and internationally by nature. Here is what that means for each area.
Rock Hill, SC
Web design and marketing in Rock Hill
Home base. Rock Hill is one of the fastest-growing cities in South Carolina, with a downtown that has changed completely in a decade, a university, a sports tourism economy around the Rock Hill Sports and Event Center and the velodrome, and thousands of small businesses along Cherry Road, Celanese, Dave Lyle and in Old Town. Many opened with a Facebook page and never built a site. Both live local case studies, Refined with Caroline and Carolina Academy, are Rock Hill businesses.
Typical Rock Hill clients: contractors and home services, childcare and schools, spas and salons, clinics and dental, restaurants and retail, and the professional offices that serve them.
In Rock Hill I can
- Meet in person for discovery and reviews
- Photograph your location and team for the site
- Set up and verify your Google Business Profile with you
- Build campaigns that know Cherry Road from Riverwalk
Fort Mill, SC
Web design and marketing in Fort Mill
Fort Mill has grown faster than almost anywhere in the Carolinas, with new neighborhoods, a strong school system and a downtown that draws from Baxter, Kingsley and the surrounding communities. Businesses here compete with Charlotte options on one side and Rock Hill on the other. A site that ranks for Fort Mill specifically, not just the metro, is what separates a business that fills its calendar from one that does not.
Common Fort Mill projects
- Sites for family-facing businesses: pediatric and dental, tutoring, camps, sports training
- Home services for new construction neighborhoods
- Restaurants, boutiques and studios in downtown and Baxter
- Location pages for Charlotte businesses opening a Fort Mill presence
Tega Cay and Lake Wylie, SC
Web design and marketing in Tega Cay and Lake Wylie
Lake communities with high household incomes, a lot of newcomers who find everything through search, and service needs that follow the water: marine, landscaping, pool, home maintenance, wellness, and the restaurants and shops along Highway 49 and Highway 160. Customers here search by community name, and a site that speaks to Tega Cay and Lake Wylie directly will outperform one that only says Charlotte or Rock Hill.
Common Tega Cay and Lake Wylie projects
- Home, pool, dock and landscaping services
- Wellness, fitness and med-spa practices
- Real estate and property services
- Neighborhood-specific landing pages and search campaigns
York and Clover, SC
Web design and marketing in York and Clover
The western side of the county: the county seat in York, a historic downtown, and Clover growing toward Lake Wylie. Smaller markets where a well-built site and a complete Google Business Profile can make a business the obvious choice, because most competitors have neither. Agricultural, trade and family businesses that have run on word of mouth for decades are a good fit.
Common York and Clover projects
- First websites for long-standing trade and family businesses
- Farm, agritourism and event venue sites
- Rebuilds of dated sites with rankings preserved
- Google Business Profile setup and review programs
Indian Land, SC
Web design and marketing in Indian Land
Technically Lancaster County, practically part of the same market as Fort Mill and Ballantyne, and growing at a pace that keeps producing new businesses along Highway 521. Indian Land customers are often recent arrivals from Charlotte or out of state who find every service through search. A fast site with clear service pages and a verified Business Profile is table stakes here.
Common Indian Land projects
- Sites for new businesses in fast-growing retail centers
- Medical, dental and wellness practices
- Home services for new neighborhoods
- Search campaigns that separate Indian Land from Ballantyne intent
Charlotte, NC
Web design, marketing and AI automation in Charlotte
Twenty-five minutes up I-77. Charlotte businesses face far more competition in search and pay far more for agency work than they need to for a small business site or a first AI automation phase. For Charlotte I focus on three things: neighborhood-level sites and campaigns (Ballantyne, South End, SouthPark, Steele Creek, Pineville, Matthews), AI automation work for property management and professional services firms, and go-to-market for consumer and supplement brands headquartered in the region.
Common Charlotte projects
- AI intake, reporting and back-office automation for operations-heavy offices
- Neighborhood-targeted sites and search campaigns for service businesses
- E-commerce growth for small consumer brands
- Positioning and launch plans for product companies
National and international
Supplement industry advisory, anywhere.
Supplement and animal health advisory has never been local. I spent ten years working with partners across Europe and Asia-Pacific and am comfortable with the time zones and the travel. Brands entering the US from abroad, and US brands going out, are the two most common shapes. Remote by default, on site when the work calls for it.